Archive for the 'Big Thoughts' Category

Join BigTent for Twins Club: Extreme Makeover

Twins Club: Extreme Makeover artwork

Are you a twins club leader looking for ways to save time and boost participation in your group? Join us next week for a fun, free webinar, hosted by BigTent and led by fellow expert twin mom, Natalie Diaz.

Twins Club: Extreme Makeover
Thursday, November 12 @ 9 am Pacific/12 pm Eastern
Click here to register for free

In this session, Natalie will share 10 tips to help you cut down on management burdens and spruce up your twins club. Tips include:

-How to manage member information online
-How to delegate volunteer responsibilities
-How to plan awesome events

Natalie is Director of Manhattan Twins Club, a group on BigTent that boasts over 900 members. Natalie is also founder of Twiniversity.com and a contributing writer for New York Family Magazine — she is guaranteed to commiserate with you and make you laugh!

Hope to see you next week at the webinar. Let us know if you have any questions.

Best,

The BigTent Team

Follow us on Twitter: http://www.twitter.com/bigtentgroups

Slides and audio available for How to Grow Your Group webinar

Grow Your Group with BigTent

In case you couldn’t attend this morning’s webinar, How to Grow Your Group, we have a copy of the slides and a recorded version of the webinar to help you out.

Jaine Murphy, BigTent Community Coach and expert in starting and growing groups, led the session and shared 10 tips for increasing publicity and member interest in groups. Audience members represented all kinds of great groups, including neighborhood, parenting, PTA, and non-profit organizations.

BigTent will continue to organize webinars in ongoing efforts to share best practices for leading groups and for getting the most out of our free site. We hope to see you at a future webinar!

Best,

Mia and the BigTent team

Follow us on Twitter: http://www.twitter.com/bigtentgroups

Join our FREE Webinar: How to Grow Your Group

Grow Your Group with BigTent

Hello admins and awesome community leaders!

My name is Jaine and I’m one of BigTent’s Community Coaches. I wanted to let you know about a fun, free, and educational webinar I’m hosting next Thursday, 8/13, on how to grow your group. I have grown my own group, Moms and Tots San Diego (www.bigtent.com/groups/mtsd), from zero to 700+ members in just three years. I have also partnered and shared best practices with over 3,000 groups on BigTent.

During this webinar, I’ll share 10 tips and tricks on how to grow your group. We’ll also have a portion devoted to sharing our best practices so we can learn from each other. Here are the details:

How to Grow Your Group

Thursday, August 13 @ 9 am Pacific/12 pm Eastern

Register for FREE: bigtent.webex.com – click on “How to Grow Your Group”

Please let me know if you have any questions or would like more information. I hope you can attend!

Best,

Jaine, BigTent Community Coach since 2007

Follow us on Twitter: www.twitter.com/bigtentgroups

BigTent had a blast at BlogHer

Over 1,500 bloggers ventured to Chicago last week for BlogHer ‘09. Donna Novitsky, BigTent CEO, and I were thrilled to be part of this record attendance crowd! We learned about the latest trends of business and blogging, and met with mom bloggers and the throngs of advertisers interested in reaching their community. For an extra dose of BlogHer buzz, we also joined the three-day unfolding of events on Twitter.

BlogHer

A great opening keynote conversation with Lisa Stone (one of BlogHer’s founders), Tina Brown (Founder and EIC, The Daily Beast), Donna Byrd (Publisher, TheRoot.com), and Ilene Chaiken (executive producer of The L Word), set an energizing tone for the event. It was uplifting to hear how each woman has brought her successful, offline media career into the social media world.

BlogHer then gave participants a chance to explore every niche of blogging imaginable. Sessions ranged from WordPress geek labs, a personal favorite of mine, to discussions on changing FTC guidelines for bloggers.

In the thick of Tweeting, crowds, and flashy swag filling every corner of the Sheraton Chicago, Donna and I enjoyed catching up with some of our friends and leaders of groups on BigTent, including Silicon Valley Moms Group and Manic Mommies.

The parties, which included unicorn cake*, weren’t bad either.

BigTent is excited about the role we can play in helping bloggers evolve their conversations with readers and build strong communities. See you in New York in 2010!

Best,

Caroline & the BigTent team

Follow us on Twitter: www.twitter.com/bigtentgroups

*unicorn cake:

unicorn cake at BlogHer 09

BigTent brings neighbors together

When I started working at BigTent last summer, I immediately saw its value as a platform for parenting groups and PTAs. But soon another opportunity came into focus: Why not use BigTent as a way to bring neighborhoods together in a more organized way?

Some background: My ‘hood is urban and transitional. Neighbors fight traffic just to wave at each other across the street. Every few months, a few folks will energize and set up an event: a formal community meeting, a celebration at the local bakery. They’ll post flyers beforehand, and collect names and email addresses on a piece of paper at the event. In the best cases, these turn into brief email threads, full of excitement that’s soon lost in the daily bustle. From sporadic conversations, I knew many of us craved a better way to communicate and organize — a way to spark discussions on cleanup projects along the streets, play dates at the local park, and crime prevention at dusk.

We needed a virtual community on BigTent.

With the help and enthusiasm of some neighbors, I created our Neighborhood Association group on BigTent late last month.

Lynn's neighborhood on BT

A funny thing has happened since its launch. From their profile pictures online, I now recognize my neighbors from two blocks away. From our customized “children” category on the member list I know the family down the street has a son my daughter’s age. Our group calendar reminds folks of a monthly, family-friendly happy hour at the new local cafe, and a bi-monthly formal meeting at the community center. We can store meeting minutes in the “files” area and share photos from block parties. And although our street is busy and our lives hectic, we all say “Hi” to each other a little bit more.

We’ll still need to drop flyers door-to-door to make sure those without computer access have a chance to get involved. But our virtual BigTent community will only help spark interaction on our real streets.

–Lynn at BigTent

Tuning up the Tent

Over the last few months, the BigTent team has been busy conceiving, designing, and building the latest incarnation of BigTent.

To inform the new design, we met with group members and administrators to learn how BigTent could better meet their needs for a group networking app. We also dug through site analytics to see how members were using existing features and content, and combed through support logs to understand the site triumphs and pain points of our current users.

With your requests, feedback, and usage stats in mind, we unveiled our updated product last week. Here are some highlights of the new release:

Increased focus on you and your groups. The“my BigTent” page gives members a quick, personalized view of the newest activity in their groups. We also made it easier for members to access their personal calendars by pulling “my calendar” into the top-level navigation.

Improved navigation. We did a little Tent-cleaning by reorganizing and rewording the primary sections of BigTent. Our goal was to make touring the Tent more intuitive and easier to master.

Notably, we moved the classifieds feature into the group context. Now when members want to post a listing for something they have for sale or trade, there’s an easy-to-find tab to get them started.

New look and feel. Our updated visual design gives more prominence to your group’s branding and content. Your group name now sits atop a color-coded header, a change that lays the groundwork for enhanced group customization tools (coming soon!).

Improved group management tools and navigation. The new BigTent admin area sports an action-oriented navigation, making it easier for group leaders to quickly complete their administrative tasks and return to the group. We also revamped the group settings page to make building out your group and adding content even easier.

We hope you enjoy the new BigTent! Let us know if you have feedback, and stay tuned for more upgrades and additions.

Jay and the BigTent team

BigTent Partners with Jumpstart

BigTent is proud to announce its partnership with Jumpstart, a national coalition to promote literacy and educational preparedness for all children in America. Since many of you out there are parents, we thought you might like to know about Jumpstart’s October 2 campaign, Read for the Record.

During Read for the Record, adults and children will team up all over the US to read a favorite childhood book, Corduroy. Jumpstart hopes to break world record for this event, and if you’d like to participate, it’s easy to find an event near you.

Throughout the year, Jumpstart aims to increase educational success for at-risk preschool children by pairing them with supportive adult mentors.

All Aboard! BigTent rides Cluetrain

We just can’t seem to leave you alone! We love it when our group admin list teems with suggestions of new ideas. We’re giddy when a new user takes our survey on ways to improve our current technology. We devote many of our communications to spotlighting our groups’ efforts to stay innovative and organized.

You may be wondering, what’s our thinking around always stirring up the conversation with members? Recently, Laney and I participated in a conference honoring the 10-year anniversary of the Cluetrain Manifesto. Back in ‘98, some visionary techies declared that marketing was going to completely change, and companies had better get with the program. They predicted the extinction of “one way marketing,” where companies have control over what is said about their products and services. Instead, they spoke of marketing becoming a two-way conversation, where customers would spread their product reviews in wide-open public forums on the Internet. According to the manifesto, companies who participated in these conversations with authentic and honest responses would thrive, while those who tried to control all the messages would, well, die a slow and painful death.

Now here we are in 2008, where the incredible channels of blogging and social networking give power to the people, who in turn keep companies honest. There is no room for “spin.” We at Big Tent couldn’t agree more! Our team is here because we’re passionate about a partnership with our groups and their members. We love your ideas. And if you haven’t been part of the dialogue yet, please feel free to send us a line at hello@bigtent.com — or better yet, post it in your blog.

-Donna Novitsky, BigTent CEO

Raising the Tent

We’re excited to start our company blog today! As a quick introduction, I am Laney Whitcanack, a founder of Big Tent and likely frequent contributor to this blog. We started BigTent to make it really easy for trusted groups—the people and the communities you care about and interact with on a daily basis—to connect online. Our platform provides these groups with a safe and secure place to continue the conversations that start in monthly meetings, on the playground, or in the front yard. We’re excited to have you join us here on our new blog, in a new conversation about what it means to have trusted communities communicate and connect online.

We hope that this blog can be a place for considering what it means to build, sustain and grow trusted groups online and off. In the future, Big Tent community members of all stripes, from group members, to product developers, even to Big Tent advertisers, will have a turn at the mike. Of course we’ll have the obligatory announcements and discussions of cool new features, but we also want this blog to be a place where we share experiences and reflections on community building in these exciting technological times.

We’re glad you’re here.

And that’s what’s new under the Tent today.

–Laney