Over 1,500 bloggers ventured to Chicago last week for BlogHer ’09. Donna Novitsky, BigTent CEO, and I were thrilled to be part of this record attendance crowd! We learned about the latest trends of business and blogging, and met with mom bloggers and the throngs of advertisers interested in reaching their community. For an extra dose of BlogHer buzz, we also joined the three-day unfolding of events on Twitter.
A great opening keynote conversation with Lisa Stone (one of BlogHer’s founders), Tina Brown (Founder and EIC, The Daily Beast), Donna Byrd (Publisher, TheRoot.com), and Ilene Chaiken (executive producer of The L Word), set an energizing tone for the event. It was uplifting to hear how each woman has brought her successful, offline media career into the social media world.
BlogHer then gave participants a chance to explore every niche of blogging imaginable. Sessions ranged from WordPress geek labs, a personal favorite of mine, to discussions on changing FTC guidelines for bloggers.
In the thick of Tweeting, crowds, and flashy swag filling every corner of the Sheraton Chicago, Donna and I enjoyed catching up with some of our friends and leaders of groups on BigTent, including Silicon Valley Moms Group and Manic Mommies.
The parties, which included unicorn cake*, weren’t bad either.
BigTent is excited about the role we can play in helping bloggers evolve their conversations with readers and build strong communities. See you in New York in 2010!
Caroline & the BigTent team
Follow us on Twitter: www.twitter.com/bigtentgroups